Art of the Loom was born from the desire to create a brand entirely dedicated to natural fiber fabrics. This ethical journey has enabled the British publisher to make a genuine contribution to the UK’s textile manufacturing and finishing industry. Its goal is to make purchasing authentic British products as easy as possible for everyone. 

 In its collections, Art of the Loom relies exclusively on pure natural fibers such as wool, linen, cotton, and viscose. These fibers lend the fabrics a luxurious feel and authentic texture, especially appreciated by nature enthusiasts. The careful weaving of these fibers into both traditional and modern designs offers interior designers and their clients a range of options, from fine stripes and classic floral linen prints to robust wool plaids. 

 In addition to the Art of the Loom brand, the company also includes the sister brands Utopia and Benjamin Thornber, which are exclusively available in Germany and other European countries through “DEBRAQCO Decó.”